Retrail

Scents for stores and businesses

Stresses the shopping experience in your shop with solutions marketing olfactory designed for the retail sector. Our expertise in customer experience applied to the architecture olfactory sensory of your sector.

Marketing Olfactory in Retail

Fragrances that are transforming the shopping environment

The Aroma Trace it is a pioneer in marketing olfactory shops. Since 2006, we work with brands of retail in more than 40 countries, creating unique experiences that increase the emotional connection with customers and improve the perception of your shop.

We implement architecture olfactory sensory in key areas such as entrances, corridors, testers, and areas of the box. We offer a range of customized solutions, as Diffusers Smart Fragrance, Nebulizers Aromas Professionals, and fragrances designed specifically to enhance the attractiveness of each commercial space.

Each visit will turn into an experience that invites the client to stay longer and to remember your shop. Discover how our scents for retail stores they can transform the atmosphere of your retail space.

Advantages of Aromas to Stores with The Aroma Trace

It reinforces the Identity of your Brand

We ensure an identity olfactory consistent in all locations of your brand. With our experience in fragrances for shops at the global level, The Aroma Trace it reinforces the perception and recognition of the brand in the retail sector.

Improving the Customer Experience

We create an atmosphere olfactory unique in every area of the store, generating positive emotions that increase customer satisfaction and promote their stay in the local, thus increasing the chances of purchase.

Increases the Dwell Time and Conversion

With fragrances that evoke comfort and quality, The Aroma Trace invites clients to enjoy more time in your store, promoting a greater loyalty and emotional connection that leads to an increase in sales.

Marketing Olfactory Shopping to another level

Connect with your Customers through Marketing Olfactory

The marketing olfactory is a powerful strategy to create experiences that make it different and memorable in retail. The Aroma Trace offers aromas custom for shopsdesigned to reflect the essence of your brand and maximize the impact on the client.

Aromatic creations for Shops

We specialize in solutions of fragrances for shops, providing systems of aromatization high-tech and nebulizers aromas professionals. Our diffusers of fragrances smart they are designed to integrate seamlessly in any space of retail, ensuring a shopping experience that stands out.

With broadcast systems compatible with Alexa and remote control options, every corner of your shop will keep an enjoyable atmosphere that invites customers to explore more. Increases the perceived value of your brand with our scents for retail stores.

Sensory Box

Room Spray

Home Fragrance

Scented Candle

Diffuser Trace Mist

Nebulizer Stream

How do we create the aroma of your store?

Find out how we make the definition of the Odotipo perfect for your brand

Frequently asked questions

What are the benefits of the marketing olfactory in the retail sector?

The marketing olfactory is a transforming strategy in the retail industry, providing a variety of benefits to enhance the shopping experience and influence the behavior of the consumer. According to recent studies, the strategic addition of fragrances carefully selected in the retail environment can lead to a notable increase of 15% in the participation of the brand and a substantial increase of 20% in total sales. For example, scents, clothing stores, as fresh fragrances, contributing to a 25% increase in time spent as customers explore the products at a relaxed pace. This approach not only differentiates the brand from competitors, but also fosters a 30% increase in brand loyalty, creating a distinctive identity and recognizable. The positive impact of the marketing olfactory extends to the social networks, with companies reporting a 40% increase in mentions and shared positive when a unique fragrance and nice becomes the topic of conversation among the customers. The versatility of the branding olfactory, adaptable to changes, seasonal or promotional campaigns, ensures a brand image consistent and attractive. In summary, these statistics underscore the powerful impact of the marketing olfactory, making it an invaluable tool for retailers looking to create a brand experience unique, memorable, and statistically proven that connect with customers and fosters an enduring loyalty to the brand.

What are the aromas most commonly used in retail to improve the customer experience?

In the field of retail, the strategic use of fragrances is revealed as a powerful tool to enrich the customer experience and shape behavior. Commonly are the aromas that decorate the clothes shops, fostering an atmosphere of cleanliness and sophistication. Bakeries and shops of gourmet to often adopt the captivating fragrance of freshly baked bread, vanilla or cinnamon, creating a warm and welcoming environment that invites customers to linger. The establishments of beauty and cosmetics frequently used scents for retail stores of floral fragrances, such as roses or lavender, conveying a feeling of luxury and tranquility. The shops focused on natural products or outdoors, can incorporate fragrances woody or earthy as pine or sandalwood, establishing a link with nature. The aromas of citrus, such as orange or grapefruit, find their place in environments energetic shopping, sports or sportswear. The high-end shopping, opt for fragrance-luxurious as leather, amber and musk to evoke exclusivity and sophistication. The adaptation of fragrances according to the seasons or holidays adds a dynamic element, with fragrances themed winter that create environments holidays. Some retailers are going a step further to create fragrances are custom and exclusive to their brands, ensuring an identity olfactory unique and memorable. Through these fragrances are carefully chosen, retailers to weave a work multisensory which not only improves the shopping environment, but also has a positive influence on the perceptions and behaviors of the customers.

How safe are the aromas used in the retail for the health of the clients?

Yes, the scents for business used in the retail market are designed with safety in mind. All the flavours comply with the regulations set forth by the International Fragrance Association (IFRA, for its acronym in English). In addition, each scent used in the business has a security tab that details their components and guarantees that it meets the standards of quality and safety. This approach ensures that the olfactory experience of the customers, be pleasant and, at the same time, safe for your well-being.

In what areas of the stores is commonly used marketing olfactory?

The marketing olfactory is commonly used in various sections of the store to improve the overall experience of buying and shape the behavior of the client. The entrance areas, sections of clothing, departments of beauty and cosmetics, relaxation areas or seats, and even displays promotional or seasonal specific often permeate the strategically with the fragrances are carefully selected. Retailers can use a single fragrance throughout the store to establish a brand identity consistent, in line with the image of the brand and product offerings. This strategy olfactory cohesive aims to positively influence customers, fostering a deeper connection with the brand and improving your general perception of the environment of purchase. In addition, retailers can integrate the marketing olfactory in exhibitions, promotional or seasonal specific to create the experience more immersive and memorable for the customers during special events or sales.

What types of diffusers are often used in the stores?

In the retail store, is used strategically in a variety of diffusers to achieve an effective distribution of fragrances and improve the overall experience of purchase. For areas expansive as entrances and common areas, are often used diffusers air flow to ensure a uniform dispersion of the aromas. In spaces more confined, as sections for specific products or departments of beauty, it is common the use of diffusers mist for a diffusion-localized. In addition, in smaller spaces as testers or near specific products, retailers can opt for diffusers, home fragrance, including diffusers rods, to provide a tailor-made atmosphere and pleasant. To cover larger areas or to keep a scent consistent throughout the store, some stores, retail can be integrated diffusers are similar to the "Beasty" in the air conditioning system, allowing a diffusion powerful and efficient fragrance. This diversity of diffusers in retail stores allows for a personalized approach and surround to the atmosphere, creating a multi-sensory experience for customers in every corner of the establishment.

How long has the development of a custom fragrance of a local?

Yes, this means that we create an identity olfactory unique to the local mall. The Aroma Trace is committed to providing a fragrance unlike any other.